The Italic Look deals with the theme of Italian identity with a new approach, outside the traditional and sometimes disparaging claims, about Italians and Italians themselves.

However, this is not an optimistic view of fashion, but a reflection that starts from air du temps : globalization, glocalism and the construction of the new Europe. In times of globalization and cosmopolitanism, civilizations will be understood as unions of lifestyles, belonging to cultures, ways of seeing and conceiving the world, to redefine human transformation processes.